Pix Force, a startup from Rio Grande do Sul that is a benchmark in artificial intelligence (AI) in Brazil, was highlighted at the Hong Kong Techathon 2025 – the main annual event in the innovation and technology sector, co-organized by the Hong Kong Science and Technology Parks Corporation (HKSTP).

Accelerated by the IA² MCTI Program, the project "Artificial Intelligence for the Evaluation of Beef Carcass and Meat Quality for the Meat Industry 4.0" was developed by the Federal University of Rondonópolis, in partnership with the startups iBeef and Pix Force.

The participation of Pix Force, a Brazilian artificial intelligence startup specializing in computer vision, in CERAWeek 2025, held last week in Houston, Texas (USA), further consolidates its internationalization process.

Long before the AI hype, which gained prominence with the rise of OpenAI's ChatGPT, a startup from Rio Grande do Sul was already revolutionizing the industry with its own artificial intelligence. Since 2016, Pix Force has been transforming dangerous, time-consuming, and tedious operations in the oil & gas and electric power sectors into more innovative, efficient, and safe processes.

Businesses offer rebar counting using images, online sales of surplus material, and development of new materials

Pix Force, a Brazilian startup specializing in Artificial Intelligence (AI) solutions, is expanding its global presence with the opening of a new office in Houston, Texas (USA), one of the world's main hubs for the energy industry.